Good web sites need good design
Well-designed websites have a number of elements in common:
A website needs to reflect the times, as well as the personality of the owner. Frogmouth Communications specializes in simple stylish sites that won’t date you or your product. We can also provide updated designs down the track for a fraction of the cost of building a new website.
Although many people have high speed broadband, many others do not. An increasing number of people now access the web through the mobile phone network, either directly on their phone, or through an adaptor for their laptop. These connections are not always as fast as the phone companies would have us believe.
Frogmouth Communications build websites to be as fast as possible for all users. Our websites are optimised so every byte has information useful to the visitor.
People use a wide range of devices and browsers to access the web, so a good website will work across the full range of options to to meet users’ needs. Frogmouth Communications always test our sites across a wide range of browsers and devices before delivery, ensuring users receive the maximum speed possible on the device or browser of their choice.
Google and other search engines like sites with well structured pages, with clear headings, and without frames. Our websites are all built to maximise searchability, placing them at the top of Google searches without paying additional placement costs.
The majority of people using the web today are not computer geeks. They use computers but are not necessarily comfortable with them. We design our websites with these people in mind, providing them with easy and logical approaches based on programming that is both familiar to most users and that does the job quickly and simply.
Robust information architecture
‘Information architecture’ is the structure of the site – how visitors navigate the site and how items are grouped together. It determines whether visitors can find what they want or whether they leave the site feeling frustrated. We work closely with clients to ensure the information architecture is appropriate, maintains the users’ interest and can handle future expansion.
While non-government, non-commercial sites are unlikely to be subject to Disability Discrimination Act complaints for failing to meet accessibility standards, it is still worthwhile remembering that not everyone using the web is a 22 year old with perfect eyesight. We address accessibility issues to ensure all our sites comply with the requirements of people with disabilities as part of our normal process.
Current and accurate
Websites with outdated, inaccurate information are simply not acceptable in today’s web world. Our solution is to provide an administration system that ensures that maintaining the site is not a chore, nor is it restricted to just a few people with well-developed computer skills. Frogmouth Communications will develop a website that can be administered by an unlimited number of people and that is based on open source software that is current, and constantly maintained and updated by a large developer community.